Political hopeful Clive Palmer says north Queensland should be its own state and will push for its independence should any of his team be elected to parliament.
The billionaire, who has formed his own Palmer United Party, is one of the largest employers in north Queensland through his Yabulu Nickel Refinery.
Economic powerhouses in the region such as Cairns, Townsville, Mackay and Mount Isa are represented by government's in Brisbane and Canberra that are too far away, he says.
"I'm a person with a long history in north Queensland and I certainly think it's big enough... and it should have the right to have its own representation," he told AAP from Cairns on Sunday.
"If you've got your own government up here, you're going to push the region more."
The idea is not new and Mr Palmer's sentiments echo those of political rival Bob Katter, who has long championed the push for north Queensland to become independent from the rest of the state.
But Mr Palmer says he's taking it further than just an idea.
"Bob Katter hasn't put that into policy and he hasn't announced it - we've announced it," he said.
"We're standing in 150 seats in the House of Representatives and Bob's not, so we've got more chance of implementing it."
Mr Katter has in the past said he would want to be premier of a separate north Queensland state.
But Mr Palmer said the premier, as well as the state's boundaries and capital, would be up to the people to decide.
"That's unusual isn't it, that the people of north Queensland would have to decide something?" he said.
Mr Katter announced in July he would push for federal support for a separate north Queensland state following the tabling of a petition in state parliament.